jasmine busuttil is a toronto-based strategist, brand marketer, and writer.

she specializes in using cultural trends, media theory, data analysis, and audience behaviour to make sense of the cultural and commercial landscape, translate insights into scalable decisions, and help brands connect with their audiences with storytelling that moves.

with a background in apparel, tech, sports, and entertainment, she has delivered innovative and intentional work for brands of all sizes in both agency and in-house settings.

capabilities

trend analysis & cultural intelligence

creative strategy

content strategy

cultural strategy

experiential strategy

partnerships

social media strategy

qualitative research

data analysis & insights

influencer & ugc strategy

go-to-market strategy

brand positioning

editorial strategy

creative direction